Today’s Daily Feature is the colorful, vibey pop track “I’m not looking for a friend” by UK pop singer-songwriter Beth Keeping. This track explores situationships and self-confidence. The artist had this to say about the song’s background: “It’s about being clear on what you want and intentional about going after it. It recognises that friendships can gradually develop into something more, and this process can be complicated and confusing, but you can’t sit in that space forever – eventually, you have to make a decision either way.”
Keeping’s songwriting features memories that we yearn back on in an empowering way in the lyrics. Her honesty and confident words have people feel more connected to her music. But it isn’t her lyrics that catch the audience’s attention, it is also the musicality as well. “I’m not looking for a friend” takes influences from Taylor Swift-like melodies and electropop producer Zedd’s riffs to craft a catchy, feel-good tune. It is filled with colorful pop melodies that are super catchy, making the listener want to sing along. But don’t forget about the romantic synths, the buoyant tempo, and the euphonious vocals.
Beth Keeping’s newest single is an inspirational tune that delivers lyrics about empowering but also defining clearly certain situationships. But, it is a catchy pop song with delightful riffs, brightly colored melodies, and a melodic soundscape that will have listeners dance daily.
Make sure to check out the ultra-cute music video for “I’m not looking for a friend” down below. What do you like about the song and/or the music video? Tell me in the comments!
About the Artist: Beth Keeping
Beth Keeping is a UK-based singer/songwriter with a captivating voice and eloquent flair for storytelling. With colourful pop melodies and empowering themes, her honest and wistful songwriting has connected with people around the world, with self-worth and sincerity being at the forefront of her music.
Inspired by artists such as Lauv, Julia Michaels, and John Mayer and with a Taylor Swift-esque style, Keeping has gained global attention, traveling to Singapore, Ireland, and the USA to lend her writing skills to other artists. After receiving an allied response from fans and critics for some of her previous releases, and gaining close to a million views on TikTok over the pandemic, Keeping felt inspired to start focusing on her own music as an artist.
Keeping’s desire to champion and empower women is evident not only through her song lyrics but also in her initiative ‘Write Like A Girl’, which shines a light on female songwriters. Having only been founded in 2018, it has grown exponentially with two UK tours and sell-out writers’ round shows in London, Newcastle, and Bristol.
Make sure to check out Beth Keeping at the following:
Official Site | Facebook | Twitter | Spotify | Apple Music | Instagram
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I’ve never heard of her, Beth is amazing. Super like the song especially the lyrics, they’re great.
That’s nice! I love her style and happy to know her influences. Will check more of her on Spotify.