When thinking of what to write about 2015, I kept on hitting a roadblock.
What was so special about 2015 in terms of music?
At least in Japan, many of 2015 hits were recycled tunes that were heard before. EXILE and Sandaime Brothers, AKB48’s “Halloween Night”, King of Cream Soda creating different versions of that hit Yokai Watch song, and countless idol groups debuting as they copied already popular artists’ sounds for a chance of fame. It seemed like these artists want to hold on to that fame by regurgitating that popular tune than exploring new avenues.
Even in Korea, the same type of music is continued to be released. Although, it was a bit invigorating to hear that some artists released material with a different flavor of pop. For example, WONDER GIRLS with their throwback to 80s’ synthpop and BoA experimenting with current electropop.
“REBOOT” is my favorite Kpop album of 2015 while Girls’ Generation’s “Party” is my favorite song. You are probably thinking why do I like this generic summer pop song? It may be generic but it’s so fun, screams “girl power”, and makes me want to party straight away. The video is super cute and fun, making me wish I was escaping to a tropical beach.
America is a bit different though. Taylor Swift, Adele, and Sam Smith all dominant the music charts and award programs on their own accords. Although I don’t like “1989” that much (because I think she is selling herself to commercialism and straying from her “true” self), Taylor Swift turned heads when she released an album that was groundbreaking and refreshing.
But, the biggest accomplishment of 2015, in terms of Western music, is Adele’s “Hello”. Now, I don’t really know what is the big deal about this song as it is not really popular in Japan. However, after listening to the song for the first time tonight, I can see how it has touched many. Adele crafted the song very well to attune to everyone’s feelings with it’s melody, lyrics, and pace.
Even though 20 wasn’t popular in Japan, the concept of “self-producing artists” was. One of these artists was Gen Hoshino, who has been slowly but surely noticed by mainstream listeners. His music reminds me a lot of John Legend and Macy Gray. With his whispy, soulful voice, upbeat pop instrumentation, and charisma charm, who can’t resist him and his songs like “SUN”?
Hopefully he can dip a little more into neo-soul and funk in 2016?
Another trend that crept up in popularity here in Japan is the “band boom”? Bands like Gesu no Kiyomi Otome, KANA-BOON, Sekai no Owari, ONE OK ROCK, and others have abandoned the traditional Japanese rock sound in favored of a diverse one that is constructed by range of instrumentations, technology, techniques, and genres. Gesu no Kiwami Otome.’s latest song “Otonatic” is an example of this.
…and Sekai no Owari’s “Anti Hero”.
It kind of reminds me of the New Wave boom in the 80s but tamer. In the 80s, new wave music was a buzz as that genre too used less guitars and more electronic devices. A great example of this was The Police, who started off in the late 70s with punk rock and ended on a jazzed up, spiritual “new wave” sound.
The same goes with the current “band boom” in Japan. Although, what makes the “band boom” different is how they present themselves and their music; clean, well-kept, crisp, and simple. Ryotaro Aoki pointed out in a recent article on The Japan Times is that the bands today are getting rid of those blazing guitars that made songs in 90s and 2000s chaotic and using more instruments to present a clean yet simple song. These songs also have lyrics that contain more personal messages in order to garner attention from the younger generations.
As we head into 2016, it is unsure if the band boom in Japan will continue to rise or even fall in popularity. And, if it will influence other acts including idols (please, let Sayaka Yamamoto write at least one NMB48 song) and EDM acts.
Time will only tell.
 Aoki, Ryotaro. “Gesu Tapped into the 2015 ‘band Boom’ | The Japan Times.” Japan Times RSS. 6 Dec. 2015. Web. 11 Jan. 2016 (http://www.japantimes.co.jp/culture/2015/12/06/music/gesu-tapped-2015-band-boom/#.VpOO2xV97cf)
 “Gesu No Kiwami Otome. and the Band Boom of 2015 | Japanese Entertainment News.” ARAMA JAPAN Gesu No Kiwami Otome and the Band Boom of 2015 Comments. 1 Dec. 2015. Web. 11 Jan. 2016. (https://www.youtube.com/watch?v=v9V5aByfeCM)
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